8 Eats Bakery is a fictitious bakery aimed at individuals with food allergies and other dietary restrictions. The concept for 8 Eats Bakery comes directly from my own personal experience living with food allergies. Baked goods are especially difficult to find alternatives for, considering most of the top 8 allergens are essential to baking. 8 Eats Bakery as a concept is the bake shop many people from across the world would benefit from having locally.
For the 8 Eats Bakery brand, I chose a green and blue color scheme to incorporate the plant-based quality of their baked goods with food allergy awareness. A teal blue is commonly used to represent food allergy awareness and I felt it appropriate to include in the brand design. My goal with the 8 Eats Bakery branding campaign was to create a business concept that has wide meaning, which I am then able to implement into real-life applications.
